Armstrong Chris
 |
| No items matching your keywords were found. |
Armstrong Chris
Four MarketBehaviors every Online Marketer should know about
Marketing isn't what it used to be, not by a long shot. But with so many changes taking placethese days, there's room to grow, not to mention loyalcustomers up for grabs. Years ago, you couldn't place ads on smartphones-because smartphones didn't exist. These days, if you aren't not marketing with them, your business won't exist for long-especially if you happen to be an online business. Here are 4trends we've noticed that you should start paying attention to:
1. Branding and Identity is key - People want a product, but they want transparency as well. If you're not right behind your product, they have got no reason to buy it. This is where identity comes in, and branding is what leads you to loyal customers.
2. Advertising is going mobile - If you own a website, think about developing a mobile site. If you're using Google Adwords, think about paying for mobile ads. With tech on the go more than ever before, it's time to get with the picture. Or, in this case, the phone.
3. Conversions are everything - With Twitter, constant contact, and branding being so important these days, some people don't have their priorities in the right order. An online marketer like Chris Cobb, on the other hand, does: because it's morecrucial to concern yourself with conversions and sales than your own personal brand. Keep in mind that you're in this to make money-so don't spend too much time trying to look good.
4. Facebook will grow, but it will slow down as well - Right now there's a huge rush to get every business on Facebook, but remember that the huge rate of growth Facebook has will stifle in the future. And, when that happens, a lot of advertisers are going to remove funding. Just remember, though, the site will still be awesome for sales and advertising-you'll just have to innovate.
If you have never heard of affiliate marketing before, it's something you should mustlook into if you're trying to make some money. Simply put, it's the process of referring someone else's product-and getting a cut of every sale you make. You can sell the product through lots of different ways, and we've seen almost everything from Twitter to online blogs being an effective tool.
Ifyouare just starting out, there are tonsoftechniques to make affiliate sales without spending much money on advertising. Twitter, after all, is a free tool that anyone can invest in. But running a sitecosts money. Google Adwords, too, is a cheap ad service with a great conversion rate for ads-while a site will definitely have a lower conversion rate. Ifyouare just starting with affiliate marketing, it's a great idea to start with Google Adwords.
About the Author
The Chris Cobb Charity Blog is intended to help charitable organizations of all types all across the world.
AC360 - Chris Armstrong On Attacks By Mich. Asst. AG Andrew Shirvell